Lava Vine & von Strasser Winery Merger

January 1, 2016

Von Strasser Winery is pleased to announce its acquisition of Lava Vine Winery. The deal includes Lava Vine’s winery facility and tasting room, located at 965 Silverado Trail, Calistoga, CA, the brand Lava Vine, and its existing inventory.
Von Strasser Winery was founded by Rudy and Rita von Strasser in 1990. It is located in Napa Valley’s famed Diamond Mountain District, which Rudy von Strasser was instrumental in turning into an AVA. Rudy’s eponymous winery specializes exclusively in wines from Diamond Mountain District. They are known for their elegant Cabernet Sauvignon bottlings, and make three tiers of wine: a Diamond Mountain District Cabernet Sauvignon, 6 single-vineyard Cabernet Sauvignons, and a proprietary Reserve blend. In addition to these reds, von Strasser was the first winery in California to grow and produce the Austrian white-wine grape, Grüner Veltliner, for which he has won awards in Vienna, Austria over the past 6 years.
Lava Vine was founded in Calistoga, CA in 2004 by Joe and Jill Cabral with the core winemaking goals of specializing in lesser-known grape varietals and appellations. Current offerings include Grenache, Syrah and Zinfandel from a 60 year-old organic vineyard in Mendocino, Tempranillo and Verdejo from Suisun Valley, and classic wines from Calistoga, such as Charbono and Petite Sirah. Lava Vine also has unique hospitality center/tasting room, located in an old barn, which many locals and visitors appreciate for its throw-back atmosphere, impromptu music performances by the staff, and of course great wine .
‘The synergy between the two brands is tremendous’, said Rudy von Strasser. ‘We will continue to bottle von Strasser wines, made exclusively from Diamond Mountain District grape sources. With the Lava Vine brand, I can now exploring grape varietals and Appellations I never had the opportunity to work with. One of my first goals is to expand the Pinot Noir selections: in 2015 I made two Lava Vine Pinot Noirs – one from Napa’s Carneros region, and one from Santa Lucia Highlands. With the 2014 vintage, we will bottle 3 different Grenaches. I am actively looking for other exciting vineyards and growers to partner with for the future.’
Von Strasser Winery’s original Diamond Mountain Road facility will continue to operate as a winery, and its tasting room will continue to host visitors through the end of 2016. Lava Vine’s Silverado Trail winery will also continue to operate as a tasting room through the end of 2016, while some improvements are made to the production facility. Starting in January 2017, all of the operations will move to the Lava Vine facility.
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